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Journal of the Korean Home Economics Association 2008;46(6):1-11.
재래시장의 시각적 점포환경 속성에 따른 재래시장 패션점포의 현황분석
The Situation Analysis of Fashion Retail Store According to Attributes of Visual Store Environment in Korean Traditional Market
Park, Hyun-Hee, Jeon, Jung-Ok
Department of Clothing & Textiles, Kyungpook National University, Division of Business Administration, Pukyong National University
Keywords: 재래시장, Korean Traditional Market, 점포속성, Store Attribute, 시각적 점포환경, Visual Store Environment, 비주얼 머천다이징, Visual Merchandising
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