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Original Article
Journal of the Korean Home Economics Association 2007;45(10):33-44.
유통경로에 따른 한방 화장품 추구혜택 및 정보원에 관한 연구
A Study on the Benefits Sought Information Sources Utilized by Consumers Based on the Distribution Channels of Herbal Cosmetics
Lee, Seung-Min
Department of Fashion Marketing, Korea Textile & Fashion Polytechnic
Keywords: 한방화장품, Herbal cosmetics, 추구혜택, Benefit sought, 정보원, Information source, 유통경로, Distribution channels
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A study on the use of Information Source and the Consumer Dissatisfaction in the Purchase and Use of Clothing of Young men  1989 March;27(1)
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