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Journal of the Korean Home Economics Association 2007;45(10):21-31.
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패션 브랜드 온라인 커뮤니티 특성이 고등학생의 커뮤니티 몰입에 미치는 영향 |
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The Impact of the Attributes of Fashion Brand Online Communities on High School Students' Commitment to the Community |
Lim, Sung-Jun, Hwang, Choon-Sup |
Department of Clothing & Textiles, Kyung Hee University |
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Keywords:
패션브랜드 온라인 커뮤니티, Fashion brand online community, 커뮤니티 몰입, Community commitment, 커뮤니티 특성, Community attributes, 고등학생, High school students |
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