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The Effect of Relationship Benefit on Consumer’s Purchase Intention: Focusing on Mediating Role of Interaction
Jin Mie Chae
J. Korean Home Econ. Assoc. 2012;50(2):93-107.
DOI: https://doi.org/10.6115/khea.2012.50.2.093
The Effect of Cosmetic Companies' CRM Activities on Relationship Benefits, Relationship Commitment and Brand Switching Reduction Intention
Seona Hwang, Sun Jin Hwang
J. Korean Home Econ. Assoc. 2011;49(7):97-109.
DOI: https://doi.org/10.6115/khea.2011.49.7.097
The Influence of Relationship Benefit Perception and Relationship Quality on Relationship Intention of Fashion Consumers: Focusing on the Multi-Loyal Relations
Hee-Kang Moon, Eun Young Rhee
J. Korean Home Econ. Assoc. 2010;48(3):15-30.
DOI: https://doi.org/10.6115/khea.2010.48.3.015
The Effect of Relationship Benefit, Trust and Commitment on Relationship Continuity Intention Between Apparel Purchaser and Salesperson
Hong, Byung-Sook
J. Korean Home Econ. Assoc. 2008;46(4):37-45.
Brand Relationship Quality of Brand Loyal Fashion Consumers and Their Loyalty Orientation
Moon, Hee-Kang
J. Korean Home Econ. Assoc. 2008;46(3):57-71.
The Influence of Relationship Benefit Perception and Consumer Satisfaction for Fashion Products
Jie-Yurn Kim, Rhee, Eun-Young
J. Korean Home Econ. Assoc. 2005;43(8):83-98.
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