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Author :
Ming Cui 4 Articles
507 The Effects of China셲 Country-of-Origin Image on Korean Consumers Perceived Value and Purchase Intentions: Comparison between Country-of-Manufacture (COM) and Country-of-Brand (COB)
Ming Cui, Seung Sin Lee
Fam. Environ. Res. 2017;55(5):507-526.   Published online October 25, 2017
DOI: https://doi.org/10.6115/fer.2017.037
                  
341 Chinese Consumers Purchase Intention of the Goods inside Korean TV Dramas Product Placement
Ming Cui, Seung Sin Lee
Fam. Environ. Res. 2015;53(4):341-350.   Published online August 18, 2015
DOI: https://doi.org/10.6115/fer.2015.027
                  
601 The Effects of Perceived Risk on Trust in Products Made in China: The Moderating Effect of Familiarity
Ming Cui, Seung Sin Lee
Fam. Environ. Res. 2014;52(6):601-616.   Published online December 30, 2014
DOI: https://doi.org/10.6115/fer.2014.051
                  
455 The Effects of China셲 Country Image on Korean Consumers Product Evaluations and Purchase Intentions
Ming Cui, Seung Sin Lee
Fam. Environ. Res. 2013;51(4):455-472.   Published online August 31, 2013
DOI: https://doi.org/10.6115/fer.2013.51.4.455
                  
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